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SEO London outreach efforts are guided by our data-driven strategy. With a focus on building relationships with student societies, universities organisations, and other charities across the UK, we aim to reach as many diverse students as possible and make sure they’re aware of the world-class support and opportunities available at SEO London.

Four main networks currently comprise SEO London’s outreach strategy: The Student Societies Network, The Ambassadors Network, The Black Heritage Society Circle and Referral Partners. 


Launched in the Autumn of 2021, SEO London’s Campus Ambassador programme is an opportunity for the charity to have presence on campus while engaging our candidates in various outreach activities. All our ambassadors are enthusiastic volunteering SEO London candidates who fully prescribe to our notions of the virtuous cycle and the importance of  giving back.   

1. Ambassador Training  
We work closely with our ambassadors to improve their soft skills and to give back to their society communities. 

2. Ambassador Activities 

Campus Activity – The first point of contact for many potential SEO Candidates. Promoting SEO London and our opportunities, attending events and distributing promotional material. 

Networking Activity – Connecting SEO London with student societies and university staff. Helping the outreach team find out relevant events that are occurring on campus and connecting students with SEO London activity.  

Online Activity – Supporting SEO London by creating an engaging presence on social media, sharing our content and opportunities with students that need it the most.   

If you are an SEO London Candidate and are interested in becoming an ambassador, please us at   


We continue to strengthen our relationships with student societies across the UK, expanding our reach and impact to ensure as many diverse students as possible are receiving our support and bettering their chances at a fruitful career in the industries we work with.  

Partnering with student societies allows SEO London to deliver targeted and tailored events to student groups on a whole range of topics from: industry specific workshops, CV clinics, diversity & inclusion talks, and more.  

In addition to providing connections to world-leading firms, our network creates the opportunity for societies across the UK to partner up and collaborate with one another, expanding their own network and member base through our Ambassador Network.


Our main vision is to create a community where everyone from Black Heritage backgrounds, will have equal opportunities to achieve long-term personal and professional success. We’ve created a safe space where societies can tap into the community of young aspiring career professionals who are furthering their skills and personal development. 


SEO London works closely with other organisations, setting up students to be successful before their journey at SEO London by: 

  • Delivering an exclusive insights introductory workshop  

  • Support and guidance to completing the SEO London application  

We aim to support organisational aims by providing a pathway and support for student destinations in HE and work. 


Our partners:

'At Thinking Black, we believe young people should be active participants in the cultural and socio-political conversations that influence and shape their lives. We work to nurture and amplify the voices of over 800 Black state school students across the UK, through the curation of modern, interdisciplinary, and multi-media education programmes. In doing so, we help to tackle the systemic exclusion of Black voices from academic discourse by nurturing critical student responses to diverse and socially relevant curricula.'
If you are interested in any of our outreach, please contact


University of Bristol

- Unity and Diversity in Law 
- BAME in Finance 

University of Warwick

- Warwick Private Equity

- Warwick Economics Society

- Warwick Hedgefund Society

University of York

- York Law Society
London School of Economics

- Alternative Investments Conference Society
City, University of London

- Women in Finance Society

University of East Anglia

- Finance and Investment Society

Imperial College London

- Venture Capital and Private Equity Society

University of Sussex

- Sussex Business Society

University of Exeter

- Exeter Student Investment Fund (ExSIF)

- Business and Finance Society

King's College London

- 93% Club

University of Leeds

- Leeds Economic Society

University of East London

- University of East London Banking Society

University of Huddersfield

- Huddersfield’s Economics and Finance Society

If you are a student society leader and would like to discuss partnership with SEO London, please email



Ray Shami

Head of Outreach & Communications

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Geraldine Withey

Outreach Manager

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Eva-Maria Matzka

Marketing Manager

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Aqilah Vawda

Senior Outreach Coordinator 

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Sanjeev Gangar

Marketing Officer

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Alexander Castillo Gonzalez


Administrative Officer

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